Selling Face to Face

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By Richard Mulvey

Selling is all about understanding your customer's problem and providing just the right solution. It is no longer enough to simply uncover customer's needs however; you have to go beyond Need to Wants and finally Desires if you are going to beat your competitors to the finishing post. In this work we look at the process of managing a customer meeting from start to finish . Creating the right impression, uncovering his needs and the emotional reasons he will buy, right through to the close.

Learn how to get Face to Face more often
Understand the Psychology behind buying decisions
Develop your listening skills
Control the conversation using just the right questions
Understand the difference between Needs, Wants & Desires
Discover the right time to close

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